The concept of minimalism has influenced architecture, art, and interior design in the past years. It allowed people to embrace living and creating with simple and fewer resources. Recently, the skincare world has caught up with this intentional way of living and has given birth to the skin minimalism trend.
Skin minimalism or skinimalism is taking the world of skincare by storm. The latest trend is a hot topic on Instagram, Tiktok, and Pinterest. It may have been going viral, but there’s more to this beauty philosophy than having colored hair or barely-there lipstick. It celebrates the skin you’re born with and lets natural beauty shine through.
What is Skinimalism?
Skinimalism is the newest skincare method that highlights a minimal approach to skincare. In 2021, Pinterest’s Trend Prediction Report recognized it as the beauty trend of the year. This trend means that you allow your beauty to shine through without heavy makeup. It veers away from hiding perceived flaws like freckles while letting the skin breathe and radiate freshness.
Skin minimalism highlights one’s natural complexion using products that nourish the skin. It aims to keep the skin healthy and glowing so you can rock the no-makeup makeup look. It promotes using fewer facial products because it relies on the theory that the skin can rejuvenate and repair itself.
5 Reasons Why Skinimalism is Great for You
1. Less effort, tons of benefits
The basic philosophy behind skin minimalism is using the least number of products that target several needs and issues of your skin. Having only the essentials in your beauty arsenal allows you to be more mindful of what you apply to your face. Multi-purpose cosmetics are also more budget-friendly and practical than using different skincare routine products.
One example is using a three-in-one serum that works as a moisturizer and a sunscreen. It can simplify your beauty routine while providing you with the same protection and rejuvenation that comes with three separate products.
2. It zeroes in on what your skin needs
Skinimalism isn’t always about limiting your beauty routine to only a product or two. It’s about tailor-fitting your regimen to suit what your skin needs most. Your routine does not need a set number of products to fall under skin minimalism. What’s important is that you strip it down to the basics.
If you use eight products to complete your nighttime beauty routine, you may simplify it by keeping the essential ones that cleanse, tone, and moisturize. Then leave one serum that focuses on your skin problems.
For example, if you want to revitalize dull skin, you could look for a product that has niacinamide. You’re then left with four crucial products instead of eight.
3. It can save energy and time
The minimalism movement emphasizes reducing unnecessary things to have more time and energy on doing something that matters.
The same principle applies to skinimalism. Your skin can absorb each essential product efficiently by streamlining your skincare routine and cutting down on the number of steps.
Having a simple beauty regimen allows you more time to do the things you love. If you only have to apply three essential products at night, you’ll still have the energy to read a book, catch up with your loved one, or do something relaxing. Plus, it helps you get ready faster in the morning!
4. It allows you to maintain your routine for the long haul
The key to maintaining any routine is its simplicity. You’ll more likely stick with your skincare regimen if it does not require a lot of time and effort from you.
Skinimalism promotes following a few steps and using only the essential products, so it’s easy to stick to it and do it daily.
You can even continue taking care of your face even if you’re traveling or spending time away from home. You won’t have to lug around too many skincare products and cosmetics bottles and spend a lot of time following a strict skincare method. You get to enjoy your vacation while still maintaining glowing skin.
5. It Promotes Sustainable Skincare
Every year, the global beauty industry produces 120 billion packaging units, most of which are not recyclable. Shifting to a sustainable beauty routine can contribute to alleviating this environmental problem. Skinimalism promotes the use of fewer products, so there’ll also be fewer bottles, boxes, paper bags, and bubble wraps to dispose of.
The impact of skinimalism on sustainability may not be that big, but it’s a good start. Being environment-friendly is a complex endeavor, but baby steps can soon positively affect our planet.
How to Simplify Your Beauty Routine
If you’re raring to start your skinimalism journey, check out these tips on simplifying your beauty routine and still getting that radiant, youthful glow.
● Set your beauty goals
Before starting your beauty routine, it would be best to determine what you want for your skin. Do you want to make it smoother and brighter? Are you looking for more oil control? Do you wish to get rid of acne and have great skin? Identifying key skin issues will help you zero in on the best ingredients to address your concerns. It will also help you eliminate products that your skin doesn’t need.
● Plan your routine around quality over quantity
Now that you know exactly what your skin needs, it’s time to find the best product with the highest concentration of key ingredients. It will help if you choose just one product that can address your skin issues instead of three products that have the same effect.
Allow the product to take effect before adding one more to your routine. Your skin will appreciate not being subjected to several products at once.
● Use a Tint Instead of a Foundation
You can still look fresh without using a foundation by applying a tinted serum or moisturizer. You’ll get to hydrate your skin while enjoying lightweight coverage throughout the day. Swapping your foundation for a high-quality tint can keep your face fresh and simple while highlighting all your best features.
Start Your Skinimalism Journey Today
In today’s world, where everyone’s rushing to get things done, we all need a beauty routine that’s simple yet effective. Skinimalism allows you to focus on the essentials while addressing vital skin issues.
Having a more simplified approach to skincare will enable you to maintain it for a long time. It’s good for the environment, too! A win-win situation for beauty and nature, indeed!
About the Author
Pia Rodriguez is a content marketing manager of Maybelline, a global cosmetic brand offering innovative, affordable, and effortless cosmetics for every woman. With years of experience, she manages Maybelline’s marketing content from creation down to its production. For Pia, being able to create content that helps empower women is a dream come true. She likes to spend her free time reading books, visiting art galleries, and watching feel-good movies.